What is DAM?
DAM is an acronym for Digital Asset
Management, referring to to the process of storing, retrieving and
distributing digital assets
(files), such as logos, photos, marketing collateral, documents, and
multimedia files in a centralized and systematically organized
system. A DAM solution should be suited to your business
requirements,
to streamline your workflow by allowing for the quick and efficient
storage, retrieval, and reuse of
the digital files that are essential to your business.